The Shorty Industry Award for Best in Sports: Who Won and What’s Next?

Shorty Industry Award For Best In Sports
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If you are interested in Shorty Industry Award For Best In Sports, this article is for you! The Shorty Awards are known for recognizing the best content creators, brands, and digital influencers on social media. This year, there were a variety of award categories that included everything from Instagram to YouTube.

The Best in Sports category is arguably one of the most competitive fields in the awards. Given that it’s a small niche category, we weren’t surprised that there weren’t a lot of entries in sports this year. But the three submissions we got were top-notch and demonstrated just how many great sports accounts there are on Instagram.

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What is the Best in Sports Award?

Shorty Industry Award For Best In Sports
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The Shorty Awards are known for recognizing the best content creators, brands, and digital influencers on social media. This year, there were a variety of award categories that included everything from Instagram to YouTube. 

The Best in Sports award honors the best accounts in sports on Instagram. The award is open to any sports-related account on Instagram, including professionals and amateurs, teams and leagues, sports media companies, sports organizations, and sports fans.

Shorty Industry Award For Best In Sports


Shorty Awards Winners: Best in Sports – Instagram

Shorty Industry Award For Best In Sports
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The winner of Best in Sports Instagram went to @footy_headlines. With over 1,000,000 followers, Footy Headlines is a leading football website and social media account. 

Footy Headlines manages its Instagram account with a team of people and posts a variety of content including news, photos, videos, and memes. Their Instagram account is a great example of how sports can go beyond the playing field. 

They cover everything from the top teams in the world to the latest in sports gear, fashion, travel, and more. The account has an excellent mix of photos and videos to keep people engaged and coming back for more.

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Shorty Awards Winners: Best in Sports – Twitter

Shorty Industry Award For Best In Sports
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The winner for Best in Sports Twitter was a tie between the Indian Premier League @IPL and the English Premier League @EPL. The Indian Premier League is the most followed sports league on Twitter, with over 35.5 Million followers. 

The IPL is a cricket league played in India for 10 weeks. The league is incredibly popular among followers in India and around the world, with a large social media following. The English Premier League has gained popularity in recent years and has become a top-notch Twitter account.

Shorty Industry Award For Best In Sports


Shorty Awards Winners: Best in Sports – YouTube

Shorty Industry Award For Best In Sports
image source: NHL Media

The winner of Best in Sports YouTube was the NHL. The NHL channel has been around for nearly a decade and has over 4 Million subscribers. 

The channel covers everything from game highlights to behind-the-scenes content, interviews, fashion, and more. The NHL has a variety of videos that has something for all hockey fans.


The Biggest Winner of the Night

Shorty Industry Award For Best In Sports
image source: NBA

The biggest winner of the night, in our opinion, was the NBA. The NBA won in two categories, Best in Sports Instagram and Best in Sports Twitter. NBA is a huge sports organization and has been around for decades. 

NBA has a massive social media following with over 30 Million followers on Instagram, over 16 Million on Twitter, and around 9 Million on Facebook. However, the NBA’s social media pages keep fans engaged and coming back with a variety of content. The NBA’s Instagram account is visually appealing and has an excellent mix of photos and videos. 

The Instagram account also engages with fans, answering questions and responding to comments. But, the NBA’s Twitter account is active, engaging, and has a lot of content to choose from. 

The Twitter account has great tweets for timely content and highlights for big games. Overall, the NBA dominated the Best in Sports categories and proved that they are a force to be reckoned with on social media.

Shorty Industry Award For Best In Sports


Two Brands That Came Out Swinging

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The NBA and Footy Headlines both came out swinging, each winning two categories. In addition to those two, another brand that came out swinging was the NFL. The NFL has an Instagram account with over 32 million followers. 

Subsequently, their Instagram account covers everything from game highlights to behind-the-scenes content. Therefore, the NFL’s Instagram account has a great mix of content and uses the visual element to keep followers engaged. The NFL has a massive social media following and a well-rounded social media presence. 

In addition, they have excellent social media accounts that keep followers engaged and coming back for more. The NFL also participates in promoting their social media accounts and encouraging fans to check them out with #NFLFooty50 and #NFLKickoff.


One Brand That Was a Huge Loss

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Unfortunately, there was one brand that lost big at the Shorty Awards. The biggest loss of the night was the WWE. The WWE has a huge social media following on both Instagram and Twitter. 

Unfortunately for them, the WWE did not win in any categories at the Shorty Awards. But the WWE’s Instagram account is full of wrestling highlights and photos. The account is great if you’re a fan of wrestling, but it’s not very engaging. 

As a WWE follower, you have little to no interaction with the account. It’s disappointing because the WWE has massive reach and could do so much more with their Instagram account.

Shorty Industry Award For Best In Sports


Final Thoughts

To sum up, the Shorty Awards are a great opportunity to recognize top brands, content creators, and social media influencers. This year, there were a variety of award categories that included everything from Instagram to YouTube. 

The Best in Sports category is arguably one of the most competitive fields in the awards. Given that it’s a small niche category, we weren’t surprised that there weren’t a lot of entries in sports this year. But the three submissions we got were top-notch and demonstrated just how many great sports accounts there are on Instagram.


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